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“What do you do when every estate produces a different wine, just enough to satisfy the overseas need for samples, with not enough to send more if it’s a success? Here’s the answer: the Cooperative Wine Cellar” (Mr Pestellini - Attorney at law, Florence, 1885) The vineas de monte brucio were well known to Bishop Alessandro III, as can be seen from an official scroll dated July 1180. The roots of the history of the Mombaruzzo Cooperative Wine Cellar don’t reach that far back in time, but have crossed the entire 20th century, the Cellar having been conceived by several producers and businessmen, to satisfy a need felt at national level towards the end of the 1800’s: the formation of a cooperative to reach customers directly, including those beyond the regional boundaries. In the municipal hall of the Town Hall, Mombaruzzo Cooperative Wine Cellar was set up on the 30th of October 1887; it was the first to open in Northern Italy and was followed, over the next fifteen years, by those of Oleggio (Novara) and Valenza (then in the province of Alessandria, but now falling within that of Asti). At the beginning of the 1900's, the 20 producers that made wine under protection of Mombaruzzo Cooperative Wine Cellar had to face an epidemic of phylloxera, the vine's worst enemy. This was not only calamity that involved the area during the period, but with abnegation and spirit of sacrifice, the men of the Cooperative Wine Cellar rose up from the crisis, renewing the plantations and reopening the Wine Cellar - which had been forced to close in 1922 till 1931. Fast rates of production and vinification were soon to lead expansion of the structure and an increase in the use of machinery; the virtuous circle taht was set up thanks the shrewd investments in oenological techniques translated into a 50% increase in the Wine Cellar's total capacity (from 20 to 30 thousand hectolitres). Mombaruzzo Coopertaive Wine Cellar became rightfully known as one of the leading Italian cooperatives for importance and quantity of grapes and wine produced.
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